Since 1990, Arkansas Bride has been the No. 1 resource for Natural State brides planning their big day. It's not only the biggest bridal magazine in the state, but it is also the best online tool for soon-to-be newlyweds in search of vendors and inspiration. The magazine is published twice a year, with Spring/Summer and Fall/Winter issues. The editorial content includes a guide to 700-plus Arkansas wedding professionals, inspiring Real Weddings, styled shoots, beautiful floral and fashion shoots, and so much more! And a special supplement – Hot Springs Wedding Planner – is included inside each issue too!Read our latest issue here!
Over the past 12 years, Rachel's expertise has helped make Arkansas Bride the state's biggest and best wedding resource. Above all, she loves helping wedding professionals make a name for themselves — working with vendors to come up with creative ways to showcase their unique styles is her forte. "From its inception, our purpose has been to showcase these vendors and remind brides that you don’t have to bring in any out-of-state vendors to pull off a truly exceptional event." Rachel knows this first-hand, as she recently tied the knot to John Raymond Pitre in timeless Southern fashion. Her secret to success? "Know that you may NOT be the right fit for every customer. Embrace it. Appreciate it. Your job will be more rewarding if you aren’t trying to be everything to everybody."
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Lindsay joined Arkansas Bride in 2009. Right away, she took to launching a blog so that Arkansas brides could have daily inspiration and help on the go. Lindsay wants the Bride team to always be approachable and easily accessible so brides and vendors have the support they need. She married her college sweetheart Michael in their hometown of Dallas in 2008; the inspiration was "A Midsummer's Night Dream" with cherry blossom branches throughout the décor. Lindsay's favorite trend is when brides use something unexpected as the jumping off point for their theme. She is obsessed with calligraphy, peonies and natural light photography. Her best advice? "Don't pick a wedding date first! Find out when the venue and photographer you want are available, and then choose. Also, hire a videographer or photographer (or both) for your rehearsal dinner. "I wish I had," she says.
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Erin became art director of Arkansas Bride just in time for the memorable Fall/Winter 2013 issue. She brought her years of experience and talents in publication, web and graphic design, as well as her logo and branding skills to the team. Erin married her main main in Hot Springs in 2014 in a vintage-glam-disco party extravaganza. In late 2015, Erin and her husband became parents to a little bundle of baby boy joy! Outside of work, Erin is the creative mind and head screen printer behind ArkieStyle, a T-shirt company sold locally and online. A tip brides-to-be: Erin sees a lot of wedding photos, and she says seven-plus bridesmaids is just too many.
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When Devan Elbert joined Arkansas Business Publishing Group as marketing coordinator in 2013, she couldn't help but give Arkansas Bride a little extra love with her current phase of life and the many weddings she was involved in. So it's fitting then, that over time she gravitated to our team and now interacts daily with our readers as the Arkansas Bride social media coordinator. It was especially exciting when she became an Arkansas Bride herself and married Ernie Elbert in April 2017. Some favorites from her own wedding? Serving breakfast food at her nighttime reception and doing a last dance with just the groom while the wedding party and guests got set up with their sparklers outside.
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In June 2016, the Arkansas Bride team snatched Lydia right out of college. Lydia is a graduate of Mizzou, which is home to the country’s most prestigious journalism school. She is a Joplin native who relocated to Little Rock to be our staff writer, and is especially excited to be covering weddings. She credits Blair Waldorf of “Gossip Girl” fame for her obsession with peonies, and imagines she’ll have a modern, monochromatic outdoor wedding one day. Succulents will be in the mix somehow, but she says she’ll leave the how to a wedding planner. “There’s no way I could wrap my head around planning an entire wedding,” she says. Being new to the state, Lydia was surprised to discover the scope of Arkansas’ wedding industry — to see just how many talented vendors serve our brides. And while Lydia is already an indispensable member of the Arkansas Bride team, she says in another life she’d work in the culinary world. “I think it would be so fun to be a chef or a baker and own my own shop.”
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Brandy Hubener has been a part of the team for 10 years. As an account executive, she helps wedding professionals across the state reach brides with custom ad campaigns in print and online. In fact, Brandy was the driving force behind the magazine's new Hot Springs Wedding Planner supplement, which is helping southwest Arkansas and central Arkansas brides, in particular, plan their big days to perfection. The secret to success Brandy shares with her clients? "Make yourself heard and noticed. First impressions are crucial – consistency is also." Not too long ago, Brandy and her husband renewed vows in celebration of their 10 year anniversary. Being a bride again, Brandy says she went for a "color story" of pink sands and turquoise water for their ceremony on the beach in the Bahamas.
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Heather Smith is what we call a “boomerang.” She worked for Arkansas Business Publishing Group 10 years ago, before heading off to travel the world as a flight attendant. She joyfully returned in 2016, and has been an invaluable part of the Arkansas Bride team ever since. “They say ‘home is where the heart is;’ so I just had to move back to Arkansas,” Heather says. She is passionate about supporting Arkansas vendors. “I always try to support local businesses and feel it's important to keep our dollars in the state as much as possible,” Heather says. “I love Arkansas and want to see it thrive.” When it comes to weddings, Heather loves the cakes. “Wedding cakes really show your personality; it's awesome that brides get so creative when choosing their designs!” Heather is married to her “happily ever after,” Shaun, and they have two children.
Bio coming soon!
Bethany has been a part of the Arkansas Bride team for four and a half years. During this time, she has worked tirelessly to serve our partners and execute their visions for their ads — ultimately helping them grow their businesses. Bethany’s go-to advice for clients is to “keep your ad simple, clean and get good photos for it!” Bethany came to us from Dillard’s, where she styled products and worked on events. Her favorite thing about working with advertisers? “I love getting to know people from all different business from all over Arkansas,” she says. When it comes to wedding style, Bethany believes there is beauty in simplicity, but a signature drink and an amazing photographer are musts. She knows well how to throw a beautiful wedding; Bethany had her own in the fall of 2007 and is now the proud mommy of a precious little boy named Carter. She likes to share one particular piece of advice with any newlyweds she encounters: Splurge on a king size bed.
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Jessica is one of the three Arkansas Bride team members who is currently engaged! She is planning the wedding of her dreams and says flowers are one thing she’ll spare no expense on — tulips are her go-to bloom. Jessica’s favorite wedding moment is watching the flower girl and ring bearer come down the aisle. “There's never a dull moment,” she says. It’s no surprise then, that in a second life Jessica says she’d be a kindergarten teacher. Her passion for education and service is why she’s already an invaluable member of the team. Jessica joined us in late 2015 and works daily with partners to guide them through the advertising process and help elevate their brands. She says what she loves most about the job is getting to interact with all the different types of people and personalities. “I feel like I get a behind-the-scenes look at what business life is like for each of them, and I find it very interesting.”
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When Kim thinks about how weddings have changed since she joined the Arkansas Bride team 14 years ago, one major trend stands out. “I think weddings and receptions have become a lot more personal,” she says. “There are a lot more opportunities for couples to be unique and let their love shine in a special way that suits their personalities.” And Kim knows what she’s talking about too. In her role as accounting supervisor, Kim works directly with Arkansas Bride partners and feels deeply connected to the industry. “We are blessed with very creative and knowledgeable people, and there isn’t anything they can’t do,” she says. “If you can dream it, someone in the state can do it.” Her favorite part of working with advertisers is the feeling she gets when she can resolve an advertiser’s question or concern to their satisfaction. Her secret sauce? “Being a good listener.”
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If you’re one of our Arkansas Bride partners, you’ve likely been met by Brock’s smiling face on more than one occasion. Brock joined the team in 2015 after delivering flowers for eight years, and has been cheerfully delivering copies of Arkansas Bride (and other ABPG publications) to locations all over the state. He loves his job. “Being out in the community interacting with customers is one of the great benefits of my job,” he says. “The different people and great smiles, really adds sunshine to your day. Being out in the world, you never have a dull day!” Brock loves weddings too. He says go simple, that roses are his favorite and that he prefers a DJ to a band. “It's a beautiful thing to find your soulmate and be able to show the world your love for one another on your wedding day.” So be on the lookout for Brock each June and December — he comes bearing the latest issue and a contagious smile.
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